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- By David Fisher
- 15 May 2026
Michael Jeffrey Jordan, as he cordially introduced himself in a Charlotte court on Friday, admitted that his competitive side and novelty within the sport emboldened his push for 23XI Racing to “challenge” Nascar over alleged violations of antitrust rules.
The owner disclosed operational insights of his racing venture, revealing he put in $40m of his own funds into the Cup Series operation launched with partner Polk and driver Hamlin.
“It fell to someone to act,” Jordan stated in the Charlotte courtroom. “As a newcomer, I wasn’t afraid. I felt I could challenge Nascar as a whole. I felt as far as the sport required examination from a different view.”
At issue is the end of a 2016 agreement where Nascar provided each team a franchise. The concept is similar to other major leagues with independent franchises, like the NBA’s Hornets or the Carolina Panthers. The agreement was due to end in 2024 when Nascar demanded teams renew their charters.
Jordan testified for about sixty minutes and exited the courthouse to pandemonium, with fans and media clamoring for a view or a picture of the sports legend.
23XI Racing is at the forefront of the push along with another racing team for Nascar to change a business model Jordan contended is breaking the law to maintain excessive control.
For Jordan and and a fellow team representative, who preceded Jordan, are details from last September. Gibbs described a hectic and tense period where the racing circuit told teams they had to sign a charter agreement extension. The document consists of 112 pages outlining team compensation and a guaranteed entry in Nascar-sponsored races.
Jordan said that his team and its ally decided their only feasible option was to refuse a signature that extensive document and take the issue to court. All other teams signed the agreement.
Jordan and co-owner Denny Hamlin reached out to Nascar about possible changes or negotiations. Nascar refused to engage, according to his testimony.
Ultimately, the resistance against what he saw as a financially unsustainable model was driven by the usual bottom line for Jordan: Success.
“Denny convinced me adding a third car improved our chances to win,” he testified, sharing that he bought a third charter late in 2024 for $28 million amid the legal dispute. “So I dove in.”
Heather Gibbs detailed her request for permanent charters, which she said a written letter to Nascar. She said the pressure of the signature deadline was problematic.
According to her, Joe Gibbs first attempted to call and persuade Nascar against demanding signatures, but Nascar’s leader refused the appeal.
“Please don’t force this on us,” Heather Gibbs said was the message to Nascar’s executives. The response was, “Whether I have 20 charters, that’s what I have. If there are 30, I have 30.”